5 ways to use augmented reality in the near future

I recently found this amazing video on augmented reality. The technique blends real-world footage with computer generated imagery (CGI) to bring you a single enhanced video. I know you might think this is something out of a SF movie or some kind of hoax, it is in fact very real.


Here are 5 ways how augmented reality can be used in the near future.

  1. Localized product placement. Game shows, movies and even your favorite sitcoms will be able to plug in advertisements of products depending of where you live. James Gandolfini might be drinking Pepsi when the Soprano’s is aired in the States, and would be drinking Coke on European TV.
  2. Games and entertainment. Projecting video overlays on the real world will greatly enhance the interactivity of future games and entertainment. Imagine the characters from The Sims moving and living in your home. We only need head-up displays or HUDs to make this work.
  3. Surgery. Doctors can benefit from seeing vital signs of the patient and workings of internal organs while performing complex procedures. Operating Rooms will be greatly reduced in hands-on staff.
  4. Construction and maintenance. Seeing schematics while you are working on objects will make construction and maintenance very intuitive and easy for non-educated workers. Big companies already use this for rapid prototyping or viewing large amounts of 3D data (for example: an oil digging rig).
  5. World domination. Not even live TV is real anymore because everything can be augmented reality. Using this technology you can trick people into believing anything you want. Remember, “You’re not paranoid if they’re really out to get you”.
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3 Responses to “5 ways to use augmented reality in the near future”

  1. newmw Says:

    That AR video is definitely a nice product demonstration video. Nice list too, many new applications are being developed and I’m anxious to see some of them at work in real life. Although I guess we have to be patient to see it on a large scale 🙂 But the AR future looks bright.

  2. Walk through your photos in 3D! « Everythang on anything Says:

    […] And there’s more… Can you imagine a combination of this technology together with the Augmented Reality techology I talked about last week? Connecting these 2 technologies could open new markets and would allow you i.e. to invite your friends and family to step into your photographs and see what you saw. […]

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